Paid
Reface
Face-swap app that puts your face into a photo in one tap, with a large catalog of scenes to swap into.
FreemiumBeginnerWebiOSAndroid
Overview
Reface is an AI face-swap app. You set up a selfie once, then browse a large catalog of ready-made scenes and swap yourself in with a single tap. The AI matches the angle, lighting and expression of the face it replaces. You can also upload your own photo and swap a face into that instead. Related tools generate AI avatars and headshots from your selfies.
The main apps are for iPhone and Android, with a browser version called Unboring by Reface. The free tier does real swaps, with ads between swaps, a watermark on exports and premium catalog items locked. Paid plans are subscriptions. The web version sells its own, called Basic and Premium.
Key features
✓Swaps your face into a photo in one tap
✓Large catalog of ready-made scenes
✓Swap into your own uploaded photos
✓Matches the angle, lighting & expression
✓Saves your selfie for repeat swaps
✓AI avatars make stylized portraits
✓AI headshots for profile pictures
✓Share straight into messaging apps
✓Browser version, Unboring by Reface
When to use
Use Reface if:
- You want to see yourself in a famous scene or a meme and send it to someone. That is the job it is designed around.
- You would rather not hunt for source images. The catalog is the product: browse, tap, done.
- You want to swap a face into a photo of your own rather than a catalog one. Uploading your own image is supported.
- You want a stylized portrait or a profile picture. The AI avatar and headshot tools work from selfies you have already given it.
- You work from a phone. This is built as a phone app first, with the browser version as a companion.
- You want to try before paying. The free tier does real swaps, with ads and a watermark on the way out.
When NOT to use
Skip Reface if any of these describe you:
- You would be swapping in a real person's face without their agreement, or posting a celebrity swap to promote something. A United States court has already allowed a right-of-publicity claim against Reface's maker to go ahead over its use of a real person's likeness.
- You do not want to hand your face to a company. Reface works by storing a selfie and reusing it, so using it at all means giving an app your face. No setting changes that.
- You need a clean image and do not want a subscription. Free exports carry a watermark, and ads sit between swaps.
- You want to edit a photo rather than replace a face in it. A photo editor or a retouching tool is the right kind of tool.
- You are comparing swap quality carefully for one specific image. Results vary with the source picture, so another face swap tool may handle the same photo differently.
Frequently asked questions
The free tier does real swaps. It shows ads between swaps, puts a watermark on every image you export, and keeps premium catalog items locked. Paid plans are subscriptions that remove all three, and the web version sells its own two, Basic and Premium. You can subscribe on iPhone, on Android or on the web, and Reface states that a subscription bought on one of them does not unlock the others. You cancel where you bought it: in your phone's subscription settings, or in the web version's own settings.
It depends on what you do with the result. In Young v. NeoCortext, a United States court let a right-of-publicity claim against Reface's maker proceed. The court found the company had not shown that its use of a reality-television finalist's likeness was transformative as a matter of law. That case is about the company's own catalog rather than about you. The same principle applies to users: a private joke sent to a friend is different from using a recognizable person's face to promote a product or a channel. If money is attached to it, get proper advice first.
The phone app keeps the selfie you set as your face so it can reuse it for later swaps, so your face does sit with the company. The privacy notice for Reface's website covers account details, messages you send the company, and site analytics. It does not say what happens to photos you upload to the browser version. What the apps keep, and for how long, is set by their own privacy policy. Read the live one before you upload anything you would not want kept. The company behind it is Neocortext, Inc.
Both. The catalog of ready-made scenes is what the app leads with. You can also upload your own photo and swap a face into that instead.
Yes. Reface runs a browser version called Unboring by Reface, so you do not need to install anything to try a swap. It is a separate purchase rather than your phone app on a bigger screen. It sells its own Basic and Premium plans, and Reface states that a subscription bought on one platform does not unlock another. Check what your plan covers before paying twice.
The AI has to find a face and match its angle, its lighting and its expression. A clear, well-lit face looking toward the camera is what it is built for. A face turned to the side, sitting in deep shadow, or partly covered by hair, sunglasses or a hand gives it much less to work with. The same is true of the selfie you supply: a sharp, evenly lit, front-facing selfie carries every swap you make afterward, so it is worth redoing that one.
Alternatives to Reface
Freemium
AIFaceswap
Swaps faces in photos free, without a login or a watermark, including group photos with several faces.
BeginnerWeb
Free
FaceSwapper
Free face swap for photos, without an account or a watermark, covering group photos and batches.
BeginnerWeb
Free
DeepSwapper
Swaps faces in photos and GIFs free, without an account or a watermark, and lets you pick which face in a group shot changes.
BeginnerWebiOS